 |
 |
 |
 |
||||||||
|
||||||||
News & Updates Small Market Sales Training for Assisted Living Breathing new life into an historic building: The Rockwood in Webster Groves, MO "Building Success on a Solid Foundation" group strategy session in Indianapolis January Group Sales Training yields exceptional results New Athens, Illinois Sales Training focuses on activating personal networks Lockwood Marketing moves to new offices in Webster Groves, MO |
As a single footstep will not make a path on the earth, so a single thought will not make a pathway in the mind. To make a deep physical path, we walk again and again. To make a deep mental path, we must think over and over the kind of thoughts we wish to dominate our lives. A Partner in Your Success Lockwood Marketing is not a traditional design or advertising agency--we work with you to produce better property performance through higher occupancy. Our engagements start with a comprehensive Marketing Assessment, followed by an Action Plan, Training and ongoing Coaching of your on-site management team. In the course of our engagement, we will also help you generate new leads and track your prospect relationships. Marketing Assessments To find a solution, we must first understand the problem. We take the time to interview your on-site management and marketing personnel along with telephone mystery shops and a thorough review of your current marketing practices. The result of our assessment is an action plan that serves as a roadmap to improved performance. Sales Training and Coaching The surest way to improve occupancy is to effectively convert prospects into happy residents. Our experience shows that the impact of marketing dollars can be multiplied by effective reception and cultivation of leads. To meet this need, Lockwood Marketing offers training solutions for small and large groups. We conduct our customized training sessions on-site, in a central location or at our offices in St. Louis, Missouri. Our training reinforces your mission and builds a foundation for your team members to fall back on in times of doubt. We help them understand their critical role in improving lives and why they should be motivated to "take the lead" in building relationships with their prospects. After the initial training, it's time to put theory into practice. Our ongoing coaching helps selling teams to make realistic performance commitments, overcome objections, and remain accountable to their mission and their prospects. Lead Generation and Creative Services Getting the phone to ring takes a compelling message, presented to the right target at the right time. We will help craft a campaign to increase the size and quality of your lead base, along with opening pipelines of new leads through referral sources. As a creative resource, we can help you establish your unique identity and help you rise above your competition. Please click here for a pdf describing our creative services. For a consultation on how we may be able to help you, just drop us a line or give us a call. We will be happy to provide references and case studies to illustrate the value we bring to Senior Living community owners and operators. 314-961-3076 |
|||||||
